Monday January 25, 2021
Business organizations are always seeking for new ways to
build and develop effective teams. Perhaps they should use the family approach
to business that emphasizes more on values and trust. It also features teamwork that stresses more
on members watching each other’s back instead of judging one another. It is
better to have a workplace environment that celebrates transparency,
opportunities and the opinions of all members in order to arrive at the common
objective.
Mckinsey and...
We all know how the internet came about- from the ARPANet
military safety to what we now know as the biggest medium that brings the world
together in one place. Virtually everybody has used the internet in one way or
the other, either in socializing or giving ourselves and our business more
voice.
Four decades ago, the average employee would normally follow
the part of employment determined by his place of birth and his education,
usually...
Have you ever doubted the career decisions you have made in
your life? Ever wondered if you are really taking the right path in your
career? Are you actually where you want to be? These are some of the questions
that demand answers when you are evaluating how far you have gone in your
career pursuit.
Career management is one of the most unpredictable journeys
we take in life. Someone can start perfectly and then suddenly...
In the present economy, any step you take can erode or build
your personal brand. Making the right branding decisions is necessary because
that is when you would be able to become more employable and leverage your
career. There are so many uncertainties in today’s workplace. Your degree does
not guarantee you a good job, and even if you have one, how about job security?
People are dissatisfied with their current jobs and are always...
WordPress is one of the top and fastest growing tools that businesses
use to build their websites and attract their customers. It’s actually gotten
so popular that there are WordPress Developers who are dedicated to building
such websites for businesses, and get paid for doing so. A new market must mean
that something about the platform must be worth it. Let’s take a look at some
qualities of WordPress that make it one of the...
Every entrepreneur gets to the point in his or her new
business where it’s time to hire some help. This isn’t the in-house team help
that you’ll be hiring, but the out-of-house businesses that you’ll be paying to
handle a portion of your work. There are some rules to follow when it comes to
outsourcing, and this article will teach you how to outsource the right tasks
to maximize the effectiveness of it.
The Three-Question
Rule
Not...
In order to have an efficient, well-rounded team, you must
first know how to train them. A well-developed team leads to a business that
you can trust to stay afloat when you’re sleeping, out of town on business, or
on an extended vacation. It is one of the most important aspects of your
business, and you should be sure to know some training tips that will help you
develop the best possible team to suit...
The major reason your leads convert to sales is because of
quality content. No matter where the content is on the web or on a piece of
paper, if it’s visible to the public and directed towards your customers,
you’ll need to know how to get them to stop being onlookers and start being
customers. Is there a formula? How do you write the right thing, which will
make your prospective customers become actual customers?...
Innovation is the key to success for most businesses,
especially in the age of technology. Competition in every
industry has business leaders everywhere looking for the next new best thing to
offer to customers, and if you’re not looking to become an innovative
entrepreneur, you’ll soon find yourself falling behind your competition in
sales.
So, how does one go about making sure he/she is being
innovative? How do you keep your creative spirit, and offer the...
When you’re an entrepreneur you’re also a leader, and being
a leader isn’t an easy job. What makes it easier is being sure to train and
develop your leadership qualities. You’ll need to figure out what the right
leadership qualities are, which of those come naturally to you, and which ones
you have opportunities to improve upon. The first step is knowing, so the
following information will provide you with what leadership qualities you
should look...
Kickstarter is a great way to launch any creative project,
including a creative business. If you’ve never heard of it, you should check it
out very soon. It’s a crowd-funding website, which allows people like you (the
entrepreneur) to raise money from the general, supporting public (the target
customer) in order to launch your business.
The key to using kickstarter is setting a goal that is
reachable, and reaching it. If you don’t reach your...
Less and less in business is a degree actually needed to be
considered an expert. In all actuality, an expert is simply someone who knows
more about a specific subject than the average person, and who has gained
respect for that knowledge. Being an expert on a topic is the entrepreneur’s
gateway to tapping into a market of curious people who need the information you
have to offer. There are some simple steps you’ll need...
A lot of entrepreneurs start with a service. They know
something, and they would like to share that something with others. This is how
people typically find their entrepreneurial spirit and learn that they are
tired of working for “the man” and find much more fulfillment working for
themselves. After a while of servicing others, however, many of the same people
decide they would like to release a product. Why? Because it is a great...
When you’re outsourcing, do you find deadlines being missed
and directions not being followed? Do you find yourself having too much trouble
with your virtual assistants than what they’re seemingly worth? If so, it may
not be them, it could be you! Learn some delegation tactics that will help you
more effectively delegate tasks and help you receive better work from the other
end, no matter who you’re outsourcing to.
Be Lengthy
In your directions, it’s...
One big mistake a lot of business owners make is appealing
to the wrong audience by marketing in the wrong place. A simple example would
be a business owner needing to appeal to a senior audience using Facebook
instead of TV advertising. If you have your website search engine optimized,
and you’re using every channel possible with the best content, giveaways,
contests, and more, and you’re still not finding your customers, you may simply
be looking...
There’s always a time to use some marketing strategies. As a
matter of fact, no matter where you are, there’s always something you can do to
get the word out about your business. If you’d like to learn some everyday
marketing strategies to get people knowing and talking about your business,
keep reading.
1. Business Cards
The given is business cards. Get several created and carry
them with you everywhere. Everywhere you go, leave one behind....
It’s pretty common knowledge that the best form of marketing
is word of mouth, but what’s the formula for getting people to talk about your
business. It’s a simple one, actually. Value + Engagement = Buzz.
Word of mouth doesn’t necessarily have to consist of a
street team or hired promoters and advertisers. People talk to their friends
and family about their day, and you want your business to be an important part
of that...
Everyone has heard someone say, “it takes money to make
money”. This hits hardest to those who decide to take a lead into
entrepreneurship. If you want to start your own business but funds are looking
a bit off, there are some ways to gain the funds you need, both conventional
and unconventional. All of these methods work, when worked right.
The Traditional Route:
A Business Loan
All you need to get a business loan from...
In order to be successful, a business needs a platform.
There are several entrepreneurs who’ve heard the term but aren’t sure how and
why it’s used in business. Your platform is your basis for being seen and
heard, just like in a literal aspect. In business, however, this is the term
used when describing your initial marketing goal. By the time you’re done with
your original marketing campaign and ready to launch, you want your...
If you’re starting a business that requires a team, you’re
starting an empire. If you want it to be efficient and effective, you’ll need
to be careful to build the right team to suit your business and your customer’s
needs. You want things to be done on time, and you want to be able to trust
your team to get things done for you. With that being said, building a team is
no easy task....
In this article you’ll quickly learn the formula for
figuring approximately how much money you’ll be making on your new product,
before you make your first order. With this technique, you’ll only be able to
calculate Internet figures, because you’ll be using Google’s keyword tool and
some metric statistics that you may not know.
This is a good strategy because it will help you figure out
exactly how to search engine optimize your landing page...
Several entrepreneurs ask themselves: “What if I make an
order and it doesn’t sell?” Fear no more. There are two primary ways to figure
out whether your product will sell, and this is one of them. What makes this
one hit the number one spot is the fact that it will also help you figure out
your marketing strategy and branding, because you’ll be using PPC marketing to
find your answers.
Step 1: Create Your
Ads
Create...
Choosing a name can be one of the most difficult aspects of
a startup. You want it to be perfect and memorable. You want it to be catchy,
but not trendy, and you may want it to be meaningful to you personally, as well
as meaningful to your potential customers. Some experts believe that the
business name is a huge factor in business success. It’s the cover of the book,
and though people say not...
Your business’s brand is what your potential and actual
customers look for in order to find a consistent message of what your business
is, and what it can do for them. It is your business’s way of answering the
questions “Who are you?” and it is something you will have to purposefully
build and implement in every aspect of your business, especially everything
visible to the general public. Following are some tips in brand building...
Because Twitter is such a simple social networking site, it
was once very easy for entrepreneurs to overlook the fact that it’s actually a
very useful business tool and platform. One of the ways Twitter can help you
and your business is by aiding in building and solidifying your brand. How so?
Building a Brand
Isn’t Easy
It requires consistency, novelty, and some good ideas. It
also requires that you know what your target audience is looking...
Facebook is one of the best ways for you to connect with
people who will be interested in the type of products and services that you’re
offering. If you’re wondering what exactly Facebook can do for you, keep
reading to find out.
What Type Of Profile
Should I Create?A lot of business owners start out with Facebook wondering
whether they should create a business page or a regular profile for their
business. The answer is that...
You have your website built and ready to go, with all of
your products listed and your blog running, so why aren’t you getting any
traffic? Seldom is there an entrepreneur who hits the ground knowing how to
bring traffic to a website, so don’t let it get you down that you’re not able
to generate any traffic just yet.
It’s time to introduce yourself to search engine
optimization, also known as SEO. What you’re...
If you know anything about a marketing campaign, then you
know it’s a constant work-in-progress. Society and technology are both
constantly changing; therefore your marketing strategies should be doing the
same. If you already have a grasp of this concept and are contemplating your
next move, think about Google+. The new kid on the social networking block is
quickly growing with no hint of stopping soon. After numerous attempts at
launching a social networking site that...
It is often said that the success of any business
organization is largely dependent on the caliber of people working in that
organization. Your ability to effectively employ and utilize competent
individuals with unique skills will go a long way to determine how successful
your business will be. It is therefore essential to recruit and retain the
right people that will align with the corporate culture and consistently
sustain the momentum in the workplace. This factor...
Introversion is typically defined as being concerned with one’s
own mental life above anyone else’s. Serving
as a broad definition, introverts typically enjoy solitary activities, have a
few close friends rather than a large group, gets nervous in crowds and tends
to think (sometimes too much) before speaking.
The term “introverted salesperson” seems an oxymoron, as how can quieter
people possibly make sales and influence people? Here is an introvert’s guide to success in a
competitive business...
Being let-go from a job can be
troubled anytime, but especially during our current recession. It is important to try and stay healthy, both
physically and mentally, whether you are employed or not!
Here are some tips to stay healthy:
*Exercise regularly, try and maintain
a healthy habit and have a consistent sleep schedule.
*Wash your hands upon arrival, before
and after meals, or after sneezing and coughing. This can both help to keep germs from your
fellow...
It is common unfortunately nowadays to
be asked TOO many personal questions on a job interview. Due to the onslaught of people looking for
jobs, sometimes employers blur the line between what is appropriate and what is
not. Here are some things employers
should NOT be asking.
*Nationality,
Native Language, Time in United States- If asked, instead explain that you’re
legally able to work in the United States.
*Religion, Religious Holidays they
Observe- If this occurs, try to...
Everyone wants to make more money in
their current position. How can we go
about it to ensure that we get what we deserve?
Be
Your Own Business
Managers are now encouraging
successful business people to act as a business of one. This makes it clear that you are concerned
with the way the business is run, not just gunning for a raise. As a business of one, you know the additional
value you bring to a company...
In today’s competitive business world,
there are many ways an employee can bolster their resume and get ahead of the pack. There are also ways that an employee can
hinder their chances of being hired. Here
are some popular resume mistakes to avoid at all costs!
Unprofessional
Email Accounts, etc.
When you are applying for a job, it is
important to have a polished resume and cover letter. No one will care how funny it is that...
It is very important, particular in a start-up
business, to hire excellent employees and train them well. They can easily make or break your company. As the employer, you have the power and tools
to make this happen!
Be
Equals
It is important to not to treat your
employees as underlings, but equals. Good employees do take initiative and work
independently, rather than just operating on orders. It is essential to not let power go to your
head...
These days, it can be difficult to
decide which tasks to delegate to an outside virtual assistant and which to do
yourself. Virtual assistants are defined
as contract or freelance workers who do their jobs from home and focus on
administrative tasks that are similar to those of an executive assistant or
secretary. Because they are now
experienced in a number of fields, how do we know what tasks to give them?
The following are acceptable tasks...
Passionate about solving the world’s
social problems? Want to make money with
this interest in mind, but not sure how?
This is a guide to a new phenomenon:
making an empire out of social enterprise.
Business
and Charity
To create a social enterprise, one
needs to have a cause they are passionate about, combined with the necessary
capital to make it happen. Often
described as the “brains of a business with the soul of a soup kitchen”, a
person needs...
Start fresh with new marketing
campaigns in a new year! This article
focuses on what to spend your marketing dollars on, to attract customers in an
age when everything is digital- and accessible.
Re-work
the Media
Traditional media methods are no
longer enough to hold a customer’s attention.
It’s all about combining traditional methods now. Rather than just a TV ad or just a newspaper
ad, marketers can now use the Internet to build an interactive company
website. This website...
American consumers have been changed
by the great recession as of late, affecting everything from the way they shop,
eat, and conduct business. This article
analyzes some new consumer habits, breaking down them into 4 specific type of
consumer.
Steadfast
and Frugal
This branch of consumers makes up one
fifth of the American population, regardless of age, gender and income. The ability to be frugal is often considered
an ingrain personality trait. These people pride themselves on their control
and...
The best businesses have spawned from
random ideas, everyday events, and (just guessing) maybe even a good
dream. Always pay attention to random
events, and occurrences in everyday life to generate inspiration for your
business…but how can we do this?
Behavior,
not Intelligence
It has been said that intelligence does
not dictate ideas, but your behavior.
People who are always going to new places are always hunting for
something; in this case, a new business idea.
New ideas require creativity, which...
In today’s age of getting everything
done and results as quickly as possible, we often forget that the office is
like a family. Families need to collaborate
together every now and then to achieve success and harmonious
relationships. In-person collaboration
has become more important than ever, in an era of communicating via “smart”
device!
Make
the Environment Interaction Friendly
Google is known for having an
interactive environment that caters to its employees. There is always something to do. Your company...
With all the choices we have in
today’s workplace, sometimes the most popular technological “quickies” become
counterproductive in nature. Here are
some of the most common wastes of time in current technology and how to avoid
them during the workday.
Email
How often do we check our emails
throughout the day? Any new company
developments, urgent memos, etc. are a daily part of office life. However, most of the time our email is just
spam and not important...
Running a start-up company is tough
business. Oftentimes, CEO’s have to make
their own rules rather than rely on others.
What a CEO cannot do is fly by and not follow any sort of
guidelines. Here are some tips from
Facebook’s Mark Zuckerberg and other successful company CEO’s on business.
Understand the Balancing Act
Sometimes the life of a CEO can be
lonely, but you cannot face weakness and let your employees get the sense that
you...
In any business, there are bound to be
a number of different lifestyle styles among your managers. These often may come into conflict with each
other. Here, based on the DISC
assessment tool, are some common leadership styles in the workplace.
The
Conductor: Dominance
A classic Type A personality, these
leaders are direct, with a constant sense of urgency and a strong focus on
results. Conductors want to win, and often make quick decisions to get a
competitive...
As our growing businesses expand to a
number of electronic formats, it is more important than ever to keep these
devices safe. Security breaches are a
very real problem in any business. Here
are a few tips to keep IT Systems and other devices safe from scheming
hackers.
Passwords,
Passwords, Passwords
While it may seem like a no-brainer to
secure your computer with a password, people sometimes forget to do this to
their plethora of other mobile online devices.
Wireless...
The Internet is for all intensive
purposes, an open forum. There are no
real rules, and many, many opinions on how products should be sold, bought, and
marketed. The SEO (search engine
optimization) is key. Here are some
things a marketer or businessperson should NOT do while online marketing.
Weak,
Amateur Looking Content
Nobody wants to see content with very
little backing and spelling errors abound.
The reason behind this is mainly that a website or product with very
little...
As online marketing expands, there
are always new trends to follow.
Anything online is very dynamic:
always changing and sometimes hard to follow. Here are some general guidelines for some of
the new year’s newest trends.Mobile BoomStudies have shown that 75% of the
world now has access to some sort of mobile device. In order to satisfy this enormous population,
we must continue to focus on the expansion of mobile devices. This is often referred to...
A difficult boss
may personify in different forms – inconsistencey, bullying, backstabbing or
unprofessional. In any case, dealing with them is a real challenge, that too
without losing your steam. But, taming them is not very difficult. Here are a
few strategies to adjust to the difficult boss:
Be proactive – Think of a
behavior pattern that makes you irritated about your boss. Develop a plan that
would help you to deal with the situation. Anticipating the...